morning jam / epic music video xx: The 1975 “Settle Down”

The-1975

Everybody’s favorite band of mega-babes The 1975 are back with a gorgeous new video for “Settle Down” from their self-titled debut album out now. “Settle Down” will release as a single officially on February 24th through Dirty Hit/ Polydor! You can buy the single and your second or third copy of their album here!

The new music video for “Settle Down” is based on a reoccurring dream Matty, the lead singer of The 1975, has as a child. Read his words about the video below:

I used to have a reoccurring dream when I was younger. The narrative was loosely based, but the setting was always the surrounding areas of where my parents grew up. I think I was slightly obsessed with how certain, bleak areas of Northern England contained my history and the soul of my family, my psyche – I always felt connected and disconnected at the same time. Metaphorically and physically I would visit these places frequently as a youngster and in turn have used them as the setting to a lot of the stories in The 1975 – the North East was the visual setting to my formative years.

I suppose, like any narrative, the meaning and the connotations within the story are subjective. I’ve always been quite fascinated with the potency of same sex relationships, plutonic or otherwise. I was brought up in a very open minded environment, somewhere I felt that, whoever I was, I would be accepted. With this understanding I was also very aware of others, school friends, acquaintances – whom, due to where we lived, probably didn’t have such a comfortable place to grow up, we were unaffected and affected by taboos and the small minded at the same time. I’ve dreamt the story of these two boys on countless occasions – every time drawing a different conclusion on its meaning.

With ‘Settle Down’ I wanted to make a story about the extension of that dream, a video that explores love, a video that was as fantastical, consuming and limitless as the love we all chase and desire. Love as I have always imagined.

So upon meeting Nadia, who directed the video, I told her about my dream. We sat for hours looking through pictures and talking – it was decided in those moments. We were just to film my dream. The process of making this video was so intensely exciting for me as I was finally working through and figuring out exactly what this place, this story and these characters meant to me. I think now that I understand it. But I’m totally open to suggestions / interpretations. X

The video is a moving piece of art to represent one of my favorite songs on the album, and in that way The 1975 never let you down. The vision of their music is brought to life constantly through their videos, live shows, and everything they do.

The 1975 are pretty much touring until the end of time, make sure you find a show near you and buy tickets now here, you don’t want to miss these boys live!


matty

xx Cher

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